Where Value Is Gained or Lost

Four Questions Every Owner Should Answer Before Going to Market

01
“What is my pet resort really worth?”
02
“How do I know I have received the highest possible offer for my business?”
03
“How will the deal terms, taxes, fees and holdbacks affect what I ultimately keep?”
04
“How do I protect the price and deal terms between accepting an offer and closing the sale?”
Why work with a business sale advisor

You Have Experts for Every Part of Your Business.
What About Selling It?

You rely on lawyers for contracts, accountants for taxes and bankers for financing. Selling your business deserves the same specialized expertise. A business sale advisor brings dedicated deal experience to one of the most important financial decisions of your life.

Buyers Have the Experience Advantage

Private equity firms and corporate buyers acquire businesses regularly. Most owners will sell only once. A business sale advisor helps level the playing field, bringing specialized deal experience to your side from the first buyer conversation through closing.

Buyers Negotiate More Than the Price

Price is only one part of an offer. Experienced buyers know which terms benefit them and may present those terms as standard. A business sale advisor knows what is customary, what is negotiable, and how to structure the deal terms in your favor.

Your Business Has to Keep Performing During the Sale

A sale process can consume significant owner and management time at exactly the point when buyers are closely monitoring performance. A business sale advisor manages buyer communications, deadlines and information requests so you can remain focused on running the business and maintaining strong performance throughout the sale.

Confidentiality Is Critical During the Sale Process

News of a potential sale can create uncertainty among staff, clients and competitors, potentially disrupting operations and performance. A business sale advisor protects confidentiality by managing buyer communications and providing qualified buyers with the required information at each stage of the process.

The Cantara Difference

01

Pet Resort Operator Experience

Craig Pollack has owned and operated multiple pet resorts across North America. He understands firsthand the decisions, pressures, and day-to-day realities of running a pet resort because he has sat in the same seat as the owners he advises.

02

Buyer-Side Experience and Relationships

Craig co-founded Village Pet Care, a private equity-backed pet care platform, and has advised multiple private equity firms and family offices on pet care acquisitions. This buy-side experience gives Cantara direct insight into how buyers assess value and risk. Craig and Cantara have strong relationships with the active pet resort acquirers across North America.

03

Less Time and Stress During the Sale Process

Cantara’s proprietary, technology-forward platform keeps documents, responsibilities and sale progress organized in one place. It reduces demands on your time, advances the sale efficiently, and provides buyers timely access to the required information at each stage.

04

Lower Fees with Cantara

Our efficient operating model and proprietary technology platform allow us to charge less than most business sale advisory firms. On a $3 million sale, every one-percentage-point reduction in advisory fees provides an additional $30,000 to the owner.

THE CANTARA PORTAL

An Efficient and Safe Way to Coordinate Your Sale Documents

Selling your pet resort requires extensive documentation.

Cantara’s proprietary portal keeps document requests, responsibilities, and progress organized in one secure, confidential workspace.

You and your designated team can see what documents are needed, assign each item to the right person, and track what has been completed.

The Cantara portal means less administrative work, less deal stress, and a more efficient process that helps reduce time to sell.

Your Exit Deserves the Same Care You Put Into Building Your Business

Book a confidential discovery call. We can discuss your business, your sale goals, and any transaction-related questions you may have.

Your Sale Is About the Dollars You Actually Keep

Your sale price is the starting point. Taxes, fees, working capital, holdbacks and other obligations can materially impact the dollars you retain.

Before we take your business to market, we use Cantara’s proprietary Net Proceeds Calculator to establish a realistic range of the dollars you can expect to keep at closing. You’ll “Know Before You Go”, mitigating any financial or deal-term surprises during, or at the conclusion of, your business sale.

The Net Proceeds Calculator

01
Enterprise Value (EV)
$3,000,000
02
+ Estimated Cash at Closing
$100,000
03
+ Working Capital Adjustment
($25,000)
04
Deferred Revenue / Prepaid Adjustment
($50,000)
05
− Other Seller Cash Obligations
($500,000)
06
= Base Purchase Price
$2,600,000
07
7. − Total Withheld / Deferred
$0,000
08
− Total Debt Payoffs
$0,000
09
Total Transaction Costs
$0,000
10
= Net Cash to Seller at Closing (Pre-Tax)
$2,780,000
11
– Estimated Taxes on Cash at Closing
($678,320)
12
= Estimated Cash to Seller at Closing
$2,101,680
13
Total Net Proceeds Pre-Tax (Incl. Deferred)
$2,780,000
14
= Estimated Total Proceeds on Sale (Post-Tax)
$2,101,680
HOW WE WORK

A Structured Path to a Successful Close

We manage the process from preparation through closing, so you can keep running your business while understanding the next step in your sale.

01
Align
02
Value
03
Prepare
04
Market
05
Select
06
Advise
07
Close

The Investment

Your time and money are valuable. Cantara’s technology and structured sale process are designed for efficiency, reducing both transaction time and the time required from you while aligning our success fee with the closing of your sale.

Estimated Transaction Time

~2-4 Months

Market launch to close

YOUR TIME INVESTMENT

~2-3 Hours

Per week

Your Dollar Investment

Success Fee

No close, no Cantara fee

Common Questions About Sale Advisory

How do I know if I am ready to go to market?
How do you protect confidentiality throughout the sale process?
How will my priorities for staff and legacy be considered during the sale?
What types of buyers do you work with?
How do your advisory fees work?
How long does the advisory process take?
How does Cantara use technology in the sale advisory process?
If I own the real estate, should I sell it with the business or retain it and lease it to the buyer?
A buyer contacted me directly with an offer. What should I do?
What is a Letter of Intent (LOI), and why does it matter?
What happens during due diligence?
Will I need to remain involved after the sale?
START THE CONVERSATION

Your Exit Deserves the Same Care You Put Into Building Your Business

Book a confidential discovery call. We can discuss your business, your sale goals, and any transaction-related questions you may have.